Putting the Experience First: XD Challenges for 2019 Panel
Don Relyea - Managing Director and Head of UX United States, BBVA
Tracy Clodfelter - Product Strategy & Marketing Director, FedEx Services
Alex Calle - VP of Product Management, IntelliCentrics
Santosh Nanda - SVP of Product Development, E2open
Rebecca Baker - VP, User Experience, PowerSchool Group
Customer Experience is still top of mind for both B2B and B2C businesses — trend reports have it ranked higher than personalization, content and even mobile. It’s no wonder when improved experiences are directly tied to customer retention, premium pricing, and seen as even more influential than advertising.
So how do you understand your customers and focus in on the right investments for 2019? Our panelists will discuss how they’re using customer insights to prioritized their efforts, how they’re removing roadblocks, and how they're planning on competing mainly on customer experience in the coming year. apply to join today.